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Thursday, October 19 • 11:30am - 12:15pm
Customer Acquisition for Enterprise presented by BCG Digital Ventures

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Perspectives on how to acquire customers with B2B business models and understanding effective techniques to develop sales teams and go-to-market strategy.

Moderators
avatar for Charles Gildehaus

Charles Gildehaus

Co-Founder, Partner & Managing Director, BCG Digital Ventures
Charles Gildehaus co-founded his first digital startup in 1994 and has spent the last 20 years on the digital frontier as an entrepreneur, investor and advisor to the world's leading technology companies. He is a relentless innovator and business builder compelled by a vision of how digital technologies can help solve society's problems... Read More →

Speakers
avatar for Cody Forrester

Cody Forrester

VP, Business Operations, Fundera
Cody Forrester is VP of Operations at Fundera. He leads Fundera’s Business Operations team, covering Paid Marketing, Business Intelligence, Finance, Sales Operations, and Back-Office functions. His focus is direct acquisition and lead-to-customer conversion flow for small busines... Read More →
avatar for Ilana Grossman

Ilana Grossman

Head of Marketing, Artsy
Ilana leads Marketing for Artsy. She is a member of the leadership team overseeing growth and retention, brand marketing and comms. A native from Sao Paulo, Brazil, Ilana is an alum of The Boston Consulting Group, and has held senior positions in leading agencies such as Digitas and Organic. Prior to Artsy Ilana founded B2BOTH--a boutique... Read More →
avatar for Rob Lehman

Rob Lehman

Chief Revenue Officer, Compass
Rob joined Compass from management consulting at McKinsey & Company in New York City. In his tenure at McKinsey, he was primarily focused on devising growth strategies in legacy industries through technology and data innovations. Outside of work, Rob has worked on public-private... Read More →
avatar for Liz Wessel

Liz Wessel

Co-Founder & CEO, WayUp
Liz Wessel is the Co-Founder and CEO of WayUp, the go-to platform for millions of early-career professionals to explore opportunities, receive advice, and get discovered by employers. Founded in July 2014, WayUp is a venture-backed startup based in NYC that has raised nearly $28M and was named by CNN as one of the 30 most innovative companies changing the world. WayUp has worked with businesses of all sizes -- from startups to Fortune 500's like Google, Starbucks, and Disney -- to help them reach, recruit, and engage with the next generation of talent. | | Liz has been featured as one of... Read More →


Thursday October 19, 2017 11:30am - 12:15pm
Highline Ballroom 431 W 16th St, New York, NY 10011